Showing posts with label authors. Show all posts
Showing posts with label authors. Show all posts

Monday, June 4, 2018

Primal Leadership Part 4

Part 4 Building Emotionally Intelligent Organizations
       
     Groups are smarter than individuals only when they show emotional intelligence. We’ve all heard of the mob mentality. The mob mentality isn’t so smart. Each member of an emotionally intelligent group must have some degree of emotional intelligence. This is especially true for the leader who sets the emotional tone of the group.  
            The true work of a leader is to monitor the emotional tone of the team and to help its members recognize any underlying dissonance. These can be difficult conversations. Unfortunately, most leaders settle for safer conversations about the team itself, the organization, the people, the strategy, and functional alignment while avoiding the more difficult subjects of emotional reality and the norms of the team. By avoiding these tougher topics the leader is only adding to the dissonance (negative feelings) of the team, and causes individuals to lose touch with their unique own best qualities as their passion fades.
            A company with employees who have a common vision is an emotionally intelligent organization that defines its vision in sync with its employees’ hopes and dreams for themselves. These spectacular companies create extraordinary moments or experiences that people go through together to create that tribal feeling, that shared mythology, which in return, creates a company that has empathy.
            Emotional intelligent leaders connect with a vision that moves a culture toward resonance (positive feelings) through what they feel, sense and think about the organization. They connect with the vision and notice the gaps that the typical data doesn’t identify. They collectively involve all in a deliberate study of themselves and the organization. They look at the reality and the ideal vision, identify gaps and go to work on closing those gaps.
            Ambitious leaders need to slowdown in order to speed up. Bringing in as many people as possible into the conversations about the culture and systems of the organization is critical. Leaders need to see the emotional, and then craft a meaningful vision with which people can identify on a deep and personal level. People need to feel they can reach the organization’s dreams without compromising their own dreams. People come first. Strategy comes second. Focus on what people really want and need, and then build a culture around that and build your dreams together.
            People don’t change because of another five year plan. Besides the era of Russian dictator Joseph Stalin is long over. People change when they are emotionally engaged and committed. Focus on the individual first, then the team second, and then the organization last.

            Our world is calling for change. We are in the midst of transformational change. Half of the business models out there will be obsolete in 2-5 years from now. We can’t be frozen in fear. We must manage our emotions and look for new ways. People can no longer be seen as expendable. The Captains of Industry era of the top-down approach is gone. The art of the relationship is rising to the top today. Emotional intelligence is a must for moving forward…

Dan Blanchard is an award-winning author, speaker and educator. To learn more about Dan please visit his website at: www.DanBlanchard.net. Thanks.

Saturday, June 4, 2016

The Motivation Manifesto Part 3

   
      Last month we talked about the Brendon Burchard's first 5 Declarations of his Motivation Manifesto. This month we will finish up with his last four Declarations.
           Now for Declaration 6 of Not Breaking Integrity. Always remember that the world will bombard us with opportunities to be small and catty, but freedom and victory belongs to those who remain strong and true despite temptation.
            Furthermore, remember that there is no integrity without clarity. Be clear on the character you want to possess. Sadly, when we don’t take the time to define our character or our identity, then we become a slave to impulse and mimicry that will lead to a break in integrity, which will eventually kill our personal freedom and personal success.
            Declaration 7: Amplify Love! Love is our origin and our final destination. Nothing more need be said, right? However, I think I will say a few more things here about love because we need to know during those hard times in our lives that love was never absent from our lives, we just simply allowed our awareness of it to diminish. Furthermore, remember that all breakthroughs in life are merely through higher energy- in most cases, that of love.
            Declaration 8:  Inspire Greatness. Brendon Burchard says that we must have the courage to ask, “Am I living a truly great life?”
            Listen, billions want the world to improve, we all want something to give to, to believe in, to fight for. Here is our chance. Like Gandhi said, ‘We must become the change that we want to see.” Be that change and others will follow you all the way to that state of living a truly great life.
            Finally, Declaration 9 of Slow Time.  We are not supposed to miss this moment. We need to slow it all down so we can feel it once more, enjoy it once more, and live it once more. The bottom line is that life is finite. And too many people have found out the hard way that life will randomly, and all too soon, be taken away… To combat this finiteness we need to heighten our senses to everything around us so that life will slow down to an enjoyable peaceful pace that causes us to feel free, alive, and finally the master of our own destiny; regardless, of how long we walk upright on this planet that we’re all sharing.

            In closing, once again Brendon Burchard has written another fabulous book that causes us to eagerly turn each page so we can quickly see what awesome, thought-provoking thing he’ll say next. It’s a great book that will help all of us live a higher quality life, as well as remind us of all the sacrifices that those who have gone before us have made. Good reading my friend.
Dan Blanchard is an award-winning author, speaker, educator; a parenting expert, and a certified life-coach!
www.GranddaddysSecrets.com



Wednesday, May 4, 2016

The Motivation Manifesto Part 2

     
             Last month we introduced the Motivation Manifesto. This month we will talk about the first 5 Declarations.  
            So, what does Brendon Burchard’s first Declaration of Meeting Life with Full Presence and Power mean? Well, it means a lot of things like a better future can be imagined in segments of time, but it is only in this time that a better future can be built. We have to ask ourselves what kind of person and what kind of experience do we want to choose to manifest right now? Those that have such presence of mind get to live a life that is connected (united), real and positive. In the end, the sunshine of enlightenment spreads to those who understand that the moments in our lives must not go unnoticed and unlived.
            How about Declaration 2 of Reclaiming Our Agenda? Sadly, many people get stuck in life because they never rise above their timid desires to please others. We must learn to artfully deal with anyone who tries to derail our mission, even if they are family. Let’s take back our day tomorrow by scribing our dreams tonight. Let’s create our own Manifesto, our own Declaration! After all, let’s not forget that human nature naturally steers us toward self-reliance and freedom… Let ring the freedom bell and Declare our own Freedom!
            In discussing Brendon Burchard’s Declaration 3, Defeating our Demons we must remember that our own thoughts defeat us more than circumstances do. We are all plagued by doubt, but the great ones somehow find faith and begin anyways. Once again, these few are not lucky; they simply are more intentional and more practiced at defeating their internal demons.
            Now let’s look at the bright side of this, Enlightenment comes to those who free themselves from self-oppression. And in contrast, if you choose to look at the dark side of all of this and want to think about what doubt does to us… think about this… because of doubt, not only do we fail to do what we could have done, but even worse; we fail to become what we could have become.
            Now onto Declaration 4, Advance with Abandon. Our destiny hinges on a mindset for bold action. Courageous people see circumstances as temporary. They know reality is bendable to their iron will.
            However, it’s important to remember though that in Declaration 4, once again, the most common sticking point is that we desire to gain permission from those we trust and love. We’re going to have to deal with this seeking permission thing if we truly want to be free and successful. In addition, we must also remember that hardships are good because only in hardships can our weaknesses be exposed and then finally expelled…
            Declaration 5 of Practicing Joy and Gratitude reminds us that life is a journey, a trying and exciting adventure whose destination matters less than the passions and freedoms felt along the way. After all, what is our life’s purpose if it’s not to live? And by living, we all need to be reminded of that miraculous life energy that brought us into existence.

            Where is that miraculous life energy today? It’s still there if we know where to look. And while we’re looking, we should not focus on the shadows in the corner of the room and be so foolish to miss the fact that the shadow only exist because the room is illuminated. Find that illumination in the dark among the shadows and we’ll find our life energy that will just so happen coincide with joy and gratitude.
           Next month we'll talk about the last 4 Declarations of the Motivation Manifesto.

Dan Blanchard is an award-winning author, speaker, educator; a parenting expert and a certified life-coach!



www.GranddaddysSecrets.com

Wednesday, August 5, 2015

Make MUCH More Money in MUCH Less Time with a Product and Service Funnel


If you are a coach, consultant, speaker, or another type of "expert" entrepreneur, and all you offer are big-ticket products and services, such as keynote speeches or large $1,000+ coaching and consulting packages, then you are missing out on a HUGE market of customers and clients and multiple income streams.  You also are working a lot harder for your money than you have to.

First you MUST MUST MUST have something of GREAT VALUE that is FREE in EXCHANGE for an email address.  Your email list is your pot of gold. Your give-away must be something that is so juicy and urgent for your target customers and clients, that it can't be passed up.  Sorry, a "newsletter" doesn't cut it anymore. Yawn. You have to be more creative.

Then, you want to have at least one product or service at each layer of the funnel, so that you can meet people at their respective price points and work them down your funnel into higher ticket items.

Some people may only ever buy the $25-$100 item, but if you didn't have one, you'd miss out on that revenue completely.  And the people who bought your lower-priced products and services are more likely to eventually buy the higher ticket ones, because they got to know, like, and trust you first.

It's much harder to sell a $5,000 product or service to a stranger than someone who has been a customer before.

So what kinds of things can you sell in your funnel?  Here are some examples.

Note: Product and service pricing is different for every business.  Some webinars might be $25 and others might be $100-$200 or more. It depends on your content, your customers, your brand and expert status, demonstrative results, and other factors. 


FREE
  • e-Book
  • short report
  • audio or video series
  • daily/weekly tips
  • first chapter of a longer book 

$25-$100
  • book or workbook
  • a paid teleseminar or webinar
  • a ticket to a live 1-2 hour presentation
  • a subscription to a magazine or membership website

$100-$500
  • a system or toolkit (a set of templates)
  • a 4 to 6-week webinar/teleclass
  • a consultation or coaching session
  • a 1-2 day workshop
$500-$1,000
  • a speaking fee
  • a smaller coaching/consulting package
  • an action plan
  • a higher-level conference/workshop
$1,000-$5,000
  • a speaking fee
  • a retreat
  • a "done for you" product/service (like a website) 
$5,000+ ($10K-$25K-$100K)
  • a keynote address
  • longer-term coaching program
  • corporate/executive consulting

Again each business is different.  A health coach offering a nutrition plan may only charge $100.  While a corporate consultant may do a business plan for $50,000. So the price points of the funnel may be different too.

Ideally, you will be trying different things at different levels of your funnel and see what sells the best.  It's a process to get the right mix, but even while you test and refine, you'll be making much more money along the way and well into the future.

If you are a coach, consultant, speaker or other kind of "expert" service-driven entrepreneur, leveraging the power of groups is the key to growing a 6 and 7-figure business. To learn more, go to www.MoreClientsLessTime.com.



Michelle Demers
More Clients in Less Time


Michelle Demers has worked with hundreds of coaches, consultants, and speakers over the past 15 years on sales, branding, online and offline marketing, and product and service development. She is the Founder and Principal of “More Clients in Less Time” specifically helping coaches, consultants, and speakers to get out of the exhausting grind of one-on-one clients and into the limitless financial potential of group coaching and training programs.  

 Michelle lives and works just outside of Boston and can be reached at michelle (@) resonateinc.net and 203.623.1564. She works with clients anywhere and everywhere across the world.

Saturday, November 8, 2014

5 Ways to Boost Your Book Or Business With a Podcast


I often get asked whether creating a podcast is worth the time and effort. My experience both as a podcaster and helping speakers, authors and coaches create podcasts is that it is worth the effort, but you have to be strategic and know what you're doing. Here are 5 ways to boost your book or business with a podcast:

1) Expand Your Reach Through Interviews: If you do an interview based podcast you can reach out to leaders in your field. What I recommend is to make a list of 5-10 thought leaders in your field, as well as influencers who can connect you with the people who most need to hear what you have to say.

2) Increase Your Credibility and Visibility: Whether you are doing interviews or a solo podcast (where it's you speaking without a guest) podcasts help position you as an authority. When you are the authority in your field, it helps you enroll people in your programs and services, and paves the way for people to read your books and other content. 

3. Create a Journey for Your Listeners: Many people will start podcasts, but few will stay with them, because they won't see results from their efforts. An important part of successful podcasting is creating a "journey" for listeners. Invite your listeners to join you on a teleseminar, or email you, or sign up for a free gift. It's not enough to create a podcast. You have to create engagement and an conversation, and invite and inspire your listeners to join you. Figure out what your "journey" is and give listeners a way to work and connect with you in a deeper way.

4. Get Listed on Industry Websites: A great way to boost your visibility and get the word out about what you do is to get listed on industry websites. A powerful way to do this is to interview leaders of organizations that are related to what you do. If you are not doing an interview based podcast, you can still get the word out by using a "curation" strategy. Mention the organizations website or events and put the links to their website on your show page. Then send the podcast to the organization. There is a very good chance that they will send your podcast out to their list and put it on their website. After all, it's an endorsement of them. 

5. Be consistent: A big part of what makes podcast so powerful is that it allows you to project yourself and your message to people all over the world. Make sure to release your podcast at a regularly scheduled day and time to build trust with your audience. Soon, your ideal listeners will be excited and looking forward to your new episodes. Those are the people who will be hungry to read your new books and buy your programs, products and services. 

Want to learn more about how podcasting can help you expand your reach and get your message out in a big way? Call me at 413-883-5518 for a free 30 minute consultation, or reach out at www.dougforesta.net