Invest in Yourself

How many of us are presented with potential investment or business

opportunities on almost a daily basis? For those of us that are interested

in a potential investment or business opportunity, we perform our due

diligence in looking to see whether or not this would be a potentially good

investment of our resources. In performing this investigative work, many

questions should come to mind. How well do I know the business or industry

that is the subject of this investment? How well do I know the individuals

involved in this particular investment? What is my level of trust and

comfort in the potential investment? What if I were to tell you about an

investment that could provide you with great returns and one in which you

would be extremely comfortable with the individual involved? Would you be

more willing to make an investment in this particular venture?

 

What better use of your resources and what greater comfort level could you

then obtain by investing in yourself? Regardless of what point you are in

your business cycle, there are always more things you could learn. What

specialized knowledge or training could you obtain that could increase your

income? What systems or processes could you implement in your business that

could provide you with greater cash flow? What seminars or workshops are

being offered that you could take to gain a competitive advantage? What

programs, that are being run by industry leaders, could you attend that

could educate you to make you a better provider of your goods and/or

services to the consuming public?

 

Two major objections will come to mind for most people. The first is that

you don't have the money. I like to think that gaining specialized knowledge

or training is not a cost but rather an investment because I know that the

money I expend for any such seminars and trainng programs will come back to

me multiple times thereafter.  Think about the knowledge you will gain and

the people you will meet and how these contacts can help to improve your

business and ultimately your cash flow? How can you share the specialized

knowledge and training with the consuming public through social media, press

releases and by posting on your website that will enable you to gain more

clients or customers?

 

The second objection is that you don't have the time. What better investment

of your time could there be for you than to be learning, improving and

growing in your business?

 

There is a huge spectrum of investments that you can make in yourself that

range from minimal uses of your resources to devoting significant time and

money into personal development. Have you thought about how becoming a

better communicator might make you more marketable and provide you with a

greater source of income? Look into joining your local Toastmasters Club

which requires minimum use of your time and money. The benefits of this

investment are huge in what you will learn and the people you will meet.

Looking for other options? What programs, seminars or classes are there on

CDs that you can buy and then listen to in your car while driving to and

from work, to business appointments or on weekends? This investment is also

minimal but can provide you with great returns. Are there seminars or

workshops that are being conducted in your area that you could attend? Are

there larger events that might require you to travel and stay at a hotel to

attend that could provide you with a worthwhile return on your investment?

 

Rather than looking to invest your time and money into business ventures or

business opportunities that present a great deal of risk, you should always

consider investing in yourself. Become more disciplined. Set time aside each

day to better learn your craft. Listen to CDs while driving. Read books and

listen to audio programs. Attend seminars, webinars and workshops. Make sure

you get to know the people attending these events and give your elevator

speech to develop potential sources of business. By investing in yourself

you have greater control over your expected rate of return. This return

would include becoming more knowledgeable about your area of expertise and

generating more income for you and your business.

 

 

An Amazing Way To Convert Web Site Visitors to Customers or Clients

If you are some type of service provider chances are that you have a website which provides a lot of useful information to your target audience. There are a great number of things that we can do to drive traffic to our website which would include posting useful and topical information of interest to
our consuming audience. We can also provide free information, white papers, blog posts, educational videos, and books that answer a number of questions those in need of our services might have.

As a service professional, one of the first tasks we wish to accomplish is to drive interested parties to our website. We should also develop some type of call to action and provide the viewer with a sense of urgency in order to accomplish our next objective which is getting that individual to contact
us. The ultimate objective would then be to develop some type of relationship with this individual to convert them to a client or customer. What if you could be provided with a tool that could help you convert website visitors to clients or customers and increase your client or
customer base?

Our firm has been utilizing such a tool with great success. This marketing device comes with many different names and it is represented by many companies but ultimately it is known as live chat. Once you visit our website, a small box appears on the screen which asks you if you would like
to be assisted in getting any of your questions answered. To the extent that the website visitor engages with the live chat operator, a dialogue is undertaken and ends with our live chat operator emailing an inquiry directly to the smart phone of one of our attorneys.

The ability to immediately contact someone who is interested in utilizing our legal services for some type of accident or injury case is quite compelling. First of all, the interested party is shocked that they are contacted almost immediately by an attorney. We have now established the fact that we contact people immediately, we inquire about their particular situation, we answer the questions which they may have, we tell them that we will be providing them with a free book via overnight mail, and we advise them that we will be contacting them after they have received their book to
answer any other questions which they might have. We also tell them about the things they should be doing and the things they should not be doing in order to build value for their case.

Our close rates in converting these website visitors to new clients is staggering. These website visitors develop a high level of comfort with us as a result of our immediate action, our willingness to answer their questions, the fact that we provide them with free books and our ability to
put them at ease and explain exactly what needs to be done. This is an invaluable marketing tool which I would highly suggest all service providers post on their website in order to gain this advantage for people who are looking for their services.

Richard P. Hastings - Connecticut Personal Injury & Accident Attorney

Greetings All:

I am a Connecticut personal injury lawyer who has been practicing for over 30 years and have offices throughout the State of Connecticut. I am also a safety advocate who is actively involved in teen safe driving issues. I am a member of the Connecticut Department of Motor Vehicles Commissioner's Safe Teen Driving Committee where we are looking to develop national models to help prevent teen driving accidents. I also appear in the Connecticut DMV parent teen driving video, that is shown in driving schools throughout the state of Connecticut, where I talk about the parent teen driver agreement which I helped to draft along with my fellow committee members.

 

I have written 15 books, including an e-book which has been sold to personal injury lawyers across the country for as much as $799.99.  I have co-authored two books that have gone to number one on Amazon.com, one domestically and one internationally. I have produced over 150 videos, have published hundreds of articles and have 15 websites.  I have also published articles in the Connecticut Law Journal and the New York Trial Lawyers Association magazine. I have been named a New England Super Lawyer and a CT Super Lawyer, I have been recognized as one of the Top 100 Trial Lawyers in the State of Connecticut by the National Trial Lawyers, I have been named one of the 10 Best Personal Injury Lawyers in the state of Connecticut for client satisfaction by the American Institute of Personal Injury Attorneys.  I am a member of the Million Dollar Advocates Forum, I am AV preeminent rated by Martindale, I have a superb rating (10/10) by AVVO an online consumer rating service and have been named by numerous publications as a top lawyer and top attorney.

 

 I also have a business method patent pending on a system that teaches injury lawyers how to acquire new clients, educate the clients once they are received, and how to develop referral sources of business. I also teach attorneys across the country about how they can get their clients more money for their personal injury cases. I intend to provide the readers with valuable information about insurance coverage, accident prevention, how people can get more money for their accident and injury cases, inside information from insurance company adjusters, and marketing tips and techniques that we have used in our business to great success. I look forward to sharing and learning with all of you.

 

To learn more about our firm please visit www.HCWLAW.com.