Sunday, January 15, 2023

Why You Need to Become a Local On-Air Contributor and How to Make it Happen


I'm Bill Corbett, professional speaker, author and television program producer and host. After nearly 20 years of traveling nationally and internationally, delivering presentations, I sat down and wrote the Amazon bestseller, FROM THE SOAPBOX TO THE STAGE: HOW TO USE YOUR PASSION TO START A SPEAKING BUSINESS

Get more help by listening to the GET PAID TO SPEAK PODCAST to help you use what you feel passionate about to inspire change in others.

There are so many incredible things you can begin doing immediately to help launch yourself as a speaker in your local area. One of those things is to become a local expert that television show producers can call on to appear on local news and magazine shows to help them fill airtime with quality programming that people want to watch. Becoming an on-air contributor is easy to do but takes time to develop yourself and some patience to make it work. In this episode I'm going to teach you how to do it and share some segments of my on-air interviews with local ABC and NBC affiliate stations. So, let's get started with, why you need to become a local on-air contributor and how to do it.

Television producers need content and subject matter experts that can provide that content.

All you have to do is find the producers and introduced yourself to them. Start by thinking of the people you can help, the people that will eventually be seated in your audience when you're speaking. Imagine them in your mind and imagine the problems they may be dealing with. Just think about who you can help because of what you know. Let's say you worked in HR and want to speak to HR professionals. What problems do they deal with. If you are a car dealer, I would imagine that you might have other car dealers in mind. What problems can you provide the answers for to help them sell more cars.

Once you have their contact information, send them your information as to who you are, what your expertise is and how they can contact you. Keep it brief, professional and concise. Then weekly, send them topic ideas they might interest them for a future segment. Keep an eye on national new or trends that you could offer advice on. 


Once you get noticed by local producers and they like you as a guest, they will begin calling you regularly for on-air opportunities.  When you are presenting something that ignites the passion in you, everything changes. The topic is delivered effectively, the audience is receptive and you as a speaker feel so complete and aligned with your self and your message. So figure out what your message is and start putting it together to change the lives of others. I want to hear what your ideas and questions are. Email me at Bill@billcorbett.com and let's connect. I'd love to hear from you. 

For more help with professional speaking, go to http:TheGetPaidToSpeakPodcast.com. Copyright 2022 Bill Corbett and The Get Paid To Speak Podcast. All Rights Reserved.